Compage computers and peripherals, a leading distributor in Andhra Pradesh had added a feather on its cap by including the distribution of Antec products in Andhra Pradesh.
The partner, based out of Hyderabad will distribute various products of Antec like power supply, CPU cooler, cabinet, cleaning sprays, cooling pads. Speaking to ‘The DQ Week', G Raghu, General Manager, Compage Computers and Peripherals, said "There is a huge demand for components and especially products like laptop coolers make a business worth of 20 lakhs (approximate) in Andhra Pradesh every month." " With huge investments coming in Andhra Pradesh on both industrial and academic side on gaming, animation and multimedia products, Antec products are expected to go well in the market", said Raghu who further added that a lion's share of 80% of the business comes from Hyderabad and 10% each from Vishakapatnam and Vijayawada.
"Antec is a premium band especially for higher-end systems. In the last three four years, Antec has got better reviews and laptop-cooler products are liked more by the 20 to 35 age group.", Raghu concluded.
Commenting on the appointment, Mr. Kevan Li - Sales & Operations Head, Antec India, said, "We are pleased to appoint Compage Computers as our exclusive regional distributor for the state of Andhra Pradesh. Their concrete setup with several owned stores and their close relationship with partners across the state are the key factors leading to this appointment. We are confident that with our combined efforts, we can steadily increase our market share in this region and build up the Antec business. We are also sure that with their capable channel infrastructure, Compage Computers will be successful in scaling up the Antec brand presence in the state."
Antec has already told this newspaper that the company is expecting 90 percent growth in South region.