Zest Arena to open two retail stores

In a bid to expand, Zest Arena, a retail store for telecom products, under the aegis of Delhi based Zest Systems is planning to open two stores; one in Noida and another in Delhi.

The primary products in the stores comprise smartphones and tablets along with its accessories. The first store may get operational in the next 25 days at Great India Place-2 mall in NOIDA. However, the second is still in the ideation phase.

Informing about this development, Rajeev Mehta, CEO, Zest Systems said, "We are looking to expand our retail presence in key places. We already have two stores: one in Indirapuram and another in Gurgaon."
He stated that he is eyeing a prime location for Delhi branch, around Connaught place.

According to Mehta, each retail store generates around Rs 1 crore revenue and brands like Samsung and Apple contributes around 70% of the business. Rest comes from the sale of different brands and mobile and accessories. 
Mehta informed that Zest Arena is a separate business with no connection to Zest Systems. However, Zest Systems runs a IT retail store under the name of EHuts. It sells laptops and accessories from brands such as as Apple, HP and Dell, along with mobile phones and accessories from Apple, BlackBerry and Samsung.