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Xerox appoints Redington as its disti for office suite

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DQW Bureau
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Xerox India Ltd has announced appoint-ment of Redington India Ltd as a Xerox
distributor in India with immediate effect. As a part of this agreement, Red-ington
will distribute Xerox's suite of Office products that includes laser printers,
facsi-mile and MFDs.

As part of the agreement that was signed by JS Kulkarni CEO of Redington
(India) and Natesh Mani, Executive Direc-tor-new office group, Xerox India,
Redington will buy products from Xerox India and sell them to channel partners,
value added resellers, system integrators and existing Xerox loyal sales
promotion agents.

Speaking on the partner-ship with Redington, Mani said, "Redington India
has one of the strongest net-works of resellers and offices in the country and
the partnership will help extend the reach of Xerox's products to a larger
base of Indian IT customers, businesses and consumers."

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Adding to it Kulkarni said, "Xerox is a very strong brand and has a good
business model. These strengths of Xerox coupled with Reding-ton's strong
partner base and extensive reach would create several new and profitable
opportunities for the channel and also help both the comp-anies grow their
business."

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New Delhi

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