TVSE rolls out new scheme 'Jazz Sizzlers'

Chennai-based TVS Electronics Ltd has launched a new scheme for its channel
partners across the country. Called 'Jazz Sizz-lers', the new initiative is
desig-ned to strengthen their distri-bution network and is targeted at 10,000
channel partners across the country. Starting July 5, the scheme would go on
till the end of August.

PB Ganesh Kumar, Man-ager (Channel Marketing), TVSE, said, "This is a
nation-wide initiative to reward all channel partners who have been of strength
and support for the company's growth. Now, with TVSE having the right mix of
products and very aggressive on the chan-nel front, it will make a suc-cessful
combination and mutually beneficial for both." Recently, the company has
launched a new range of pro-ducts such as StartUPS 600VA Classic Plus, MSP
Champion Series printer, TVS Black Gold and TVS Champ-bilingual keyboards, TVS
ribbons with patented Inkbank technology and support packs.

Jazz Sizzlers is a 'points' scheme for the resellers and all purchases
have to be made from the TVSE re-distribution partners and national
distributors. To qualify in this scheme, a reseller from any metro such as
Delhi, Mumbai, Kolkata, Chennai, Bangalore and Hyderabad should purchase Rs
20,000 per month, while resellers from other cities and town can do it with a
billing of Rs 10,000. The company offers wide range of gifts including
accessories.

Recently, TVSE has expan-ded its branch offices from 12 to 25 with each
office catering to a minimum of 15 towns. The company has also re-launched its
channel pro-grams-the ADP Program (Authorized Dealer Partner Program) along
with the iPoints Program.

DQW News Bureau

Chennai