Transcend to set-up RMA center in India

In order to improve its after-sales service and increase sales, Transcend is planning to set up an RMA

center in India for the first time. Till date, the company has been shipping its

products to Taiwan to address warranty complaints and the replacement process

has been taking a long time.

“We feel that it is important to have an RMA center in the country so that

warranty issues can be sorted out quicker. We will be setting up one in India

shortly,” said Austin Huang, Sales Regional Head-SAARC and APAC.

However, the company has not yet decided the place for the center as they are

considering different options. The RMA center would be an outsourced division of

Transcend.

On the other hand, Transcend has ventured out in other areas such as digital

photo frames, MP3 players, external hard drives and SSDs (Solid State Devices).

The company showcased its new range of products in the recently concluded annual

computer expo, Computex 2009 in Taiwan.

Huang said that the company plans to focus more on the SSDs, MP3 players,

external hard drives and digital photo frames, as the margins in the memory and

flash drive segment has been shrinking due to the extensive competition from the

other vendors like Kingston, San Disk and few Taiwan-based players. He also

informed that Transcend will keep diversifying its product portfolio by bringing

in more digital products under its banner.

In another major development, Transcend has tied-up with Trend Micro to come

out with an anti-virus USB flash drive. “With this powerful combination of

Transcend hardware and Trend Micro software, users can now store, share and

manage valuable data more safely and securely than ever before. The pen drives

were considered to be major carriers of viruses and now with this combination,

the users can insert the flash drives anywhere and have a secured data

transfer,” Huang claimed.