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TaaSera forays into Indian market with a product launch

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Priyanka Pugaokar
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TaaSera forays into Indian market with a product launch

US based cyber security firm TaaSera, has made a foray into the Indian market with the launched its pre-emptive Breach Detection System, NetTrust. The company has appointed two channel partners who would take its offerings to the enterprise customers.

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Speaking at the launch, Scott Hartz, CEO of Taasera said, “Taasera is pleased to announce its India product Launch. We are introducing an advanced technology designed to counter today’s increasingly sophisticated cyber-attacks.”

Nitin Akarte – Vice President International, TaaSera said that the company has ambitious plans to penetrate in different verticals with its offerings based on pre-emptive Breach Detection System.

Shedding light on the current cyber security scenario, Akarte said that the awareness about the advance cyber threats at the Corporate sector and the Government level was still evolving in India that gave ample business opportunities in India. He said that the company would be leveraging on its pre-emptive Breach Detection solutions that give them an edge over other players in the market.

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“India is indeed vulnerable to cybercrime on account of its growing economic progress.  Our market assessment phase has had great response and we are confident that our product in the Indian Cyber Defense arena will be a game changer”, he said.

Talking about the marketing strategy, Akarte said that the company would focus on a few key customers and strengthen its channel base. He said that TaaSera would target verticals such as Finance, Manufacturing, Pharmaceuticals where the cyber security is still vulnerable in India.

TaaSera has appointed two channel partners namely: Nirmal Data Communications and C Net Solutions to deploy its advance cyber security solutions. Akarte said that the company would increase the partner base up to 36 channel partners within one year. TaaSera has also established its state of the art R and D centre in Pune.

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