Shimla IT market dominated by government body

 

Shimla, also known as Simla, is the capital city of the Indian state of Himachal Pradesh, located in northern India. It is bounded byMandi and Kullu in the north, Kinnaur in the east, the state of Uttarakhand in the south-east, and Solan and Sirmaur to the south. Shimla is a hub for India’s tourism sector. It is among the top 10 preferred entrepreneurial locations in India.

The most selling brands in Shimla are HP, LENOVO and the top most selling products are laptops and smart phones. IT Market of shimla has the full support from students by the way of education.

Students from the city purchase laptops, computers for their education and for their basic need of studies. Students from village or other places purchase smartphones for their education. Students stay up-to-date for IT products. There are no effects of weather on The IT market; it works in the same way in all the conditions.

The IT market has full support from there IT association also. Partners say that Shimla IT Dealers Association is active in the city and its working smoothly. They understand the problems of the members and get it resolved by conducting meetings. Market of Shimla has got affected or goes down by government association of IT and E-commerce. Government association of IT is related to electrical work but now a days they are coming in sales and purchase of IT products. They sell products from any where in mode of some schemes and discount like EMI, Money Back Gurantee, discount or without Tax, VAT also. These are the reasons which are affecting the IT market of shimla.

But after a period, new morning always comes and that’s the hope for all. Corporate market appealed that VAT should be removed from their products, and it should be applied on e-commerce products so that they can sell all their products on par rate. IT association of Shimla has 0% contribution in IT association of government and there will be electrical work but as of now they are coming in sales and purchase of IT products.

Market Name: Shimla

Market Location: Himachal Pradesh

Surrounding Markets: Rampur, Rohru, Bilaspur, Mandi

Computer Association: Shimla IT Dealers Association

Prominent Dealers: Eline, Digital World, Ace Infotech Systems, Computer Care, Eline, HTP Computers, Access Marketing

Business Verticals: Government and Corporate

INTERVIEWS:

Jayant of Eline

What are the top-selling brands in you city?
HP and Lenovo

Which is the hottest selling product?
Laptop, Smartphone

How active is the association, if any?
Shimla IT dealer association is quite active in the region

What are your suggestions to improve the association activities?
They are doing very well and also they conduct regular meetings

How is the market performing in the last 6 months or 1 year?
Market is not doing well from past 1 year

Is e-commerce a threat?
They are selling products from everywhere at low prices so at least Tax should be applied on their sale for Par price

Is there any effect of weather on market?
No

Srivastva of Digital World

What are the primary business verticals for this market?
SOHO and Education

Do you face any issues with the vendors or customers?
No, we don’t face any major issues

What are your market predictions?
The future of IT will be good and everything will be on their track soon

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