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SAP appoints Suprakash Chaudhuri as MD, SAP India and subcontinent

In his new role, Suprakash Chaudhuri will be responsible for all market-facing activities, overseeing customer operations, and general management of SAP

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DQW Bureau
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SAP AG has appointed Suprakash Chaudhuri as MD, SAP India and subcontinent. In his new role, Chaudhuri will be responsible for all market-facing activities across the field organization, overseeing customer operations as well as general management like sales, consulting, partner ecosystem expansion and marketing.

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“The SAP leadership team expressed great appreciation for the business and market leadership Suprakash provided as the acting MD for SAP India since 3Q’12,” said Steve Watts, president, SAP Asia-Pacific Japan. “India with over 4,900 customers has become one of the best performing businesses. Suprakash, in his new role as MD, will continue to drive SAP’s strategic innovation roadmap and shape and sustain our industry leadership position in India,” he added.

A veteran with 18 years of industry experience, Suprakash has been associated with SAP for six years. He has been a key leader at SAP India since 2008, leading enterprise sales business units and in 2012 became the head of SAP’s Database and Technology business for India.

Under his leadership, the team brought a solution-centric go-to-market approach to drive revenue and build multiple self—sustaining businesses around SAPs solution portfolio, across all market segments. He has also been instrumental in driving some of the large customer wins for SAP with concrete business strategies.

“These are indeed very exciting times for the Indian IT industry. I am confident that SAP, with expertise across industries, segments, products and services, can play a vital role in enabling India to realize its potential,” said Chaudhuri. “I look forward to partnering with the business leaders and the entire SAP India team to further strengthen our focus on delivering customer value and accelerating innovation together with our customers and partners."

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