Samsung India wins Golden Peacock Award

Samsung India wins Golden Peacock Award

Leader: The company has been recognized for its ‘Smart School' CSR initiative

DQW News Bureau

Bangalore, January 20

Samsung Electronics has been awarded the  ‘Golden Peacock Award for Corporate Social Responsibility 2013' for its Smart School initiative. The award recognizes Samsung's work to improve the quality of education provided to underprivileged children in the country through its CSR initiatives.

Commenting on the feat,  Ravinder Zutshi,deputy MD, Samsung India, said, "We are delighted to receive the prestigious Golden Peacock Award for CSR for the third time. For Samsung, Corporate Social Responsibility involves extending our legacy of innovation to create value for society by addressing societal needs and challenges. Through our initiatives to improve the quality of education, such as the Samsung Smart School project, we hope to open newer possibilities that positively transform people's lives."  

The Samsung Smart School initiative seeks to address the digital divide in the country by providing students an interactive learning environment in the classroom, facilitated by Samsung products like the Smartboard, laptops and tablets.

Several Smart Classes have been set up in Navodaya Vidyalaya schools across the country in areas like Baidpura village in Greater Noida, Uttar Pradesh and in Sriperumbudur in Tamil Nadu. Samsung is also partnering with Industrial Training Institutes to enrich the quality of course content relevant to its business.