RSA enhances SecurWorld channel partner program

RSA, security

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EMC, has announced a number of enhancements to its global

RSA SecurWorld channel partner program, designed to further empower

RSA's channel partners in helping customers address evolving

security challenges. The program enhancements can aid channel

partners to more competitively position themselves with their

customers as experts on RSA products and services. It will also help

partners to enable increased profitability through the sale of RSA's

broad portfolio of security solutions.

“RSA is

continuing to make sure that our channel partners have the tools and

support they need to sell new solutions like those in the

security-as-a-service space,” said Bill Taylor, Senior

Director-Global Channels and Alliances, RSA. “By evolving the RSA

SecurWorld program and offering one central location where channel

partners can access all the tools, resources and applications they

need, we continue to add more value to our partner relationships,

delivering a program that helps our channel partners grow their

businesses,” he added.

RSA enhanced the

program based on feedback from its channel partners. Enhancements

include:

• An MSSP program
  
  for partners who already provide managed security services and those
  
  looking to launch their own MSSP offering. Managed Security Services
  
  Providers (MSSPs) offer the specialized expertise, service levels, and
  
  scale and scope efficiencies that help unburden their clients from the
  
  cost of compliance and help manage security risks. In addition to its
  
  products and solutions that can be offered and consumed as a service,
  
  the RSA offering for MSSPs includes security consulting, professional
  
  services, and customer support components backed by flexible financial
  
  options. RSA offers these partners the resources and tools they need to
  
  either build and launch a new MSSP offering or just improve their
  
  existing services.

• RSA Partner
  Central is a newly designed RSA Partner Portal, offering RSA SecurWorld
  
  partners the tools and resources needed to sell, service, and support
  
  the full range of RSA products and solutions. It features new
  
  enhancements that allow channel partners to engage more closely with
  
  RSA, and for them to share visibility into their business, pipeline,
  
  opportunities, and RSA SecurWorld Program status. Channel partners will
  
  benefit from enhanced online training capabilities, a virtual demo
  
  center for RSA products, and fast start training curriculum for RSA
  
  products and the RSA SecurWorld program.
  

“These

improvements will help increase the value of being an RSA SecurWorld

channel partner while making it easy to do business with RSA,” said

Taylor. “Our channel partners are a strategic part of RSA's

business and an extension of our own sales and marketing teams. Our

continued investments in the RSA SecurWorld program are focused on

delivering greater revenue and profit opportunities for our channel

partners,” concluded Taylor. The RSA SecurWorld program is

structured to enable more channel partners to meet rapidly-growing

information security market opportunities.