ASUS reloads entry-level gaming with RTX power across TUF and ROG series

Geared for gamers of all stripes, ASUS' 2025 lineup combines rugged design, AI features and next-gen GPUs to deliver a potent mix of performance and value

ASUS India has introduced five new gaming laptops under its ROG and TUF brands, bringing the latest hardware to a wider base of users. The new lineup includes TUF Gaming A16 and F16, Zephyrus G14, and ROG Strix G16. These laptops are powered by NVIDIA GeForce RTX 50-series GPUs and the newest Intel Core Ultra and AMD Ryzen 9 processors.

Launched on June 10, 2025, the range is designed to serve casual players, competitive gamers, and creators looking for performance without stepping into ultra-premium territory. Prices start at Rs 1,44,990. Arnold Su, Vice President of Consumer and Gaming PC at ASUS India, said, “By integrating the latest NVIDIA GeForce RTX 50-series GPUs and next-gen processors, we’re delivering unmatched performance, portability and durability to cater to every gamer’s needs.”

TUF Gaming A16 and F16 focus on performance and durability

The TUF Gaming F16 features up to an Intel Core i7-14650HX processor, NVIDIA GeForce RTX 5070 GPU, a 16-inch 2.5K display at 165Hz with 100% sRGB, and 32GB DDR5 RAM. It supports Thunderbolt 4, Wi-Fi 6E and comes with a 1TB SSD. This model starts at Rs 1,44,990.

The A16 model, powered by AMD Ryzen 9 8940HX, also features the RTX 5070 GPU, fast 90Wh charging, and a similar 16-inch 165Hz display. Priced at Rs 1,69,990, it includes USB-C charging, dual-band Wi-Fi, and a 3-month PC Game Pass subscription.

ROG Strix G16 and Zephyrus G14 target creators and competitive players

The ROG Strix G16 is equipped with up to an Intel Core Ultra 9 275HX and an RTX 5070 GPU. It offers a 16-inch 2.5K Nebula Display with 240Hz refresh rate, Wi-Fi 7, 32GB DDR5 RAM and a 1TB SSD. Starting at Rs 1,69,990, it also features Intel AI Boost NPU.

The Zephyrus G14 focuses on portability without compromising power. It includes RTX 5060 graphics, a color-accurate display, and sleek design starting at Rs 1,84,990.

Availability and purchase options

These models are now available through ASUS’ e-shop, Flipkart, Amazon and offline channels including ASUS Exclusive Stores, ROG Stores, Croma, Vijay Sales and Reliance Digital.

ASUS is positioning this launch to strengthen its appeal to India's growing gaming community by offering reliable, high-performance laptops that don't compromise on quality or style.

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