Aimed at enhancing the
overall experience of music while on the move, Pioneer India
Electronics, a subsidiary of Pioneer Corporation, Japan, unveiled its
2011 series of car audio systems. Speaking on the launch, Tomoyuki
Komiya, MD-India, Pioneer India Electronics said, “India is a
market that offers huge avenue for growth in car audio segment. With
a series of new car launches planned in 2011 by most car
manufacturers, there is immense potential for our offerings. The
2011 series of in-car multimedia are in sync with the consumer
preferences and bring international experience closer to Indian
consumers.”
The company launched its
power-packed series 'DEH' and 'AVH' which boasts of some unique
features like, menu customization, wallpaper customization, dual-zone
entertainment (which will enable the front seated passengers to
listen to a different song, while the passengers at the back can
enjoy music of their choice or even watch movies through an optional
rear screen that are compatible with head phones for personalized
audio), interactive GUI, auto equalizer, iPod operations and sonic
center control amongst others.
Gracing the event with his
charm, the brand ambassador of the company, actor Shahid Kapoor
unveiled the products for the crowd. Expressing his affection for the
brand Kapoor said, “I am very fond of Pioneer as a brand as their
products are the best in the race.”
This is the first time
that features like storing five mobile pairing is made possible in
car audio system. This unique offering allows the system to memorize
up to five mobile numbers and comes alive with the traveler's
Bluetooth activation. The 'DEH' range has on offer 8 in-car CD
receivers providing 2,16,000 multicolor illuminations to match
different moods of the driver and the interiors of the car. On the
other hand, the 'AVH' series has three models to choose from — all
compliant with multimedia inputs thereby bringing to life the 'carry
your music' aspiration of every listener. Also the 'Champion
Series' speakers offer bass rich sound output while the much
appreciated 'A series' come equipped with a whole new line up of
high powered component speakers and exclusive designs made specially
to meet the Indian customer preferences.