Now celebrate e-karwa chauth!

In this hi-tech world, celebrating festivals innovatively comes as no surprise. And the latest to join the bandwagon is Karwa Chauth. SWIPE Telecom, California-headquartered company offering new tablet technologies and innovative solutions, has come up with a new offering enabling women to celebrate e-Karwa Chauth. The company has also offered 10 % discount across its products for married women, enabling them to perform e-karwa Chauth.

The Swipe tablet users can also download iKarwa Chauth, an innovative freeapp for the Android devices. This application makes practical use of the camera as the chalni or sieve to be used during the Karwa Chauth ceremony. You can then upload the photograph to your Facebook account.

Women whose husbands are away this Karwa Chauth are banking on technology to break their fast.
Swati Lakhpati, a busy executive who works for Cadbury India limited, said, "I have been observing Karwa Chauth ever since I got married and this year my husband Rahul is going to be away. I have decided to use my Tablet PC to see his face and break the fast."

Shripal Gandhi, CEO, Swipe Telecom said, "The age old Karwa Chauth ritual is finding a behavioral shift in Indian women. We found this trend wherein many women were using technology by way of phone or skype to connect with their spouse and hence we have also come up with a special offer for married women."