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VERTU launches Agent Q, The world’s first AI agent phone at Harrods
VERTU, the British house of luxury mobile craftsmanship, has unveiled Agent Q, the world’s first AI Agent Phone, available exclusively at Harrods, Knightsbridge.
Drawing inspiration from the rare White Gyrfalcon, Agent Q symbolises rarity, precision, and purposeful design, merging heritage craftsmanship with cutting-edge agentic AI to redefine what a luxury phone can be.
Ending the App Era
VERTU’s Agent Q represents a paradigm shift. Instead of navigating countless apps, users simply state their intent, from booking flights and hotels to scheduling meetings, and the device’s AI Agent autonomously coordinates every step.
“VERTU’s mission is to end the app era, introducing a future where intent replaces interaction and technology serves instinctively,” the company stated.
Faithful to VERTU’s artisanal roots, Agent Q is crafted in immaculate white crocodile leather, accented by a falcon-wing SIM chamber, Swiss hinge, and 320 hand-assembled components.
Ceramic precision, gold-plated detailing, and seamless U-forming echo VERTU’s philosophy: technology is not manufactured; it is created.
VPS — The VERTU Productivity Suite
At the core of every Agent Q is VPS (Vertu Productivity Suite), a private ecosystem of intelligent agents designed for entrepreneurs and creators.
Each specialised agent manages critical domains such as finance, legal, health, and investments, transforming the device into a personal executive assistant capable of handling complex workflows autonomously.
Unlike reactive assistants, Agent Q delivers anticipatory intelligence. During meetings, VPS can automatically capture minutes, draft actionable to-dos, and, upon mention of travel, proactively offer to arrange flights and hotels.
Agent Q’s AI operates ahead of human intent, a proactive, predictive companion in every professional context.
From Ruby Key to Ruby Talk
Evolving its signature Ruby Key, a VERTU hallmark since 2002, the brand introduces Ruby Talk, a tactile gateway into the Artificial Intelligence Global System (AIGS).
Here, 200 specialised AI agents handle user requests, and if a query exceeds AI capabilities, a human concierge seamlessly continues the task.
This harmony of AI efficiency and human empathy redefines digital luxury service.
Redefining Mobile Photography
Agent Q’s triple-rear camera system mirrors the mechanical beauty of a Swiss timepiece while delivering professional-grade imaging.
50 MP main lens (Sony IMX906, OIS, f/1.59–4.0) for cinematic clarity and depth.
50 MP ultra-wide lens (OV50D, 122° FOV, super-macro) for immersive versatility.
64 MP telephoto lens (OV64B, OIS, 70 mm focal length) for optical precision.
32 MP front camera for studio-quality portraits.
In a world where privacy defines prestige, Agent Q integrates:
Hardware encryption chip
Triple-System Architecture
End-to-end encrypted Sanctum
10 TB distributed data vault
Every safeguard ensures that for VERTU, security is not a feature; it’s a foundation.
Available Now Exclusively at Harrods
Agent Q is now available exclusively at Harrods London, where VERTU clients can experience a private introduction to the world’s first AI Agent Phone.
For those who demand more from their devices and their data, Agent Q marks the genesis of a new class of intelligent, handcrafted technology.
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