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Logitech takes partners to China

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DQW Bureau
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Logitech recently felici­tated lucky LORDs (Logitech

Registered Dealers) for their perfor­mance and focus on key Logitech products

during the quarter of October-Decem­ber, 2005 by taking 22 of its partners to

China under the program-LORDs in the Land of Logitech-Dwitiya. Three partners

came from West Bengal, North East, Orissa, Bihar and Jharkhand.

LORDs in the Land of Logitech is a unique program conceived

by Logitech to reward channel partners who have been consistently selling and

promoting Logi­tech products. The program was first initiated during

October-December 2004 wherein lucky winners were taken on a

four-days/three-night's trip to Switzerland-the land of origin of Logi­tech.

This year the LORDs in the Land of Logitech-Dwitiya, concluded with a trip to

China. The dealers program for LORDs for this promotion was during Oct-Dec 2005.

Lucky LORDs strike a pose for

the lens.
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This time Logitech took twenty two lucky winners on a

five-days/four-nights trip to China. The jaunt included shop­ping at flea

markets in Shanghai, Logitech's factory in Suzhou and a visit to the Great

Wall of China-the only Wonder of the World visible from space. Partners were

also taken to the historic Tianan­men Square and the Jade Buddha Monastery in

Beijing.

Moninder Jain, Director, South Asia, Logitech said,

“LORDs in the Land of Logitech has been initiated by us to help us reward our

channel partners for the excellent contribution they have made to Logitech's

sterling success in India. Under the scheme, our partners have traveled to

Switzerland and China. We will continue to roll out such exciting and meaningful

schemes to build stronger relationships between Logitech and our partners.”

Winners were chosen from different regions based on a lucky

draw.

DQW News Bureau Mumbai, March 14

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