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India is
organizing a series of channel meet themed 'Transformers—Make It
Happen' in 20 cities across India between June and July this year.
This is in conjunction with Logitech's channel engagement efforts.
Channel roadshows and training will also be conducted across India,
to educate channel partners on Logitech's new product portfolio and
technologies.
The 20-city roadshow was
flagged off in Kolkata on June 6, 2011.
Speaking at a channel
event in Kolkata, Subrotah Biswas, country manager for India and
South West Asia, Logitech said, “The partner meet is a great
platform for us to share the increased thrust and emphasis on the
Indian market and a clear commitment to attain our goals. Partners
are the key link between consumers and Logitech. I am happy that we
can have quality time to get to know them better and also share what
we are doing to support their efforts.”
Through these channel
meets, Logitech hopes to capture the enthusiasm of its channel
partners by displaying the latest in Harmony universal remotes,
Ultimate Ears earphones, wireless products, webcams and audio
products.