Letstrack is planning to invest 2 million dollars on Letstrack Points (Premium Retailers) that are going to be present in every state at prime locations in India.
Commenting on the announcement, Vikram Kumar, CEO & Founder, Letstrack, said, “Being a market leader, we believe, it is our responsibility to keep introducing new products and offers by adopting an holistic approach including Retail Initiative and Customer Engagement. Therefore, through Letstrack Points there comes an extensive on- ground outreach for our partners in retail as well as customer segment.”
To strengthen the presence of Letstrack Points, the company will provide complete business support to the retailers by increasing the footfall of customers in the store. Apart from the business support, each retailer will be provided promotional branding support including in-shop branding and visibility on Letstrack’s media channels.
The step to come up with Letstrack Points not only benefits their retailers but also the customers. The plan is going to have a significant impact on customer engagement that allows the customer to walk in to the nearest Letstrack Point and get their queries and complaints solved instantly.
Recently, to make Letstrack Point even more affordable to customers, Letstrack also launched a ‘Postpay’ option to allow the customers purchase the Letstrack’s tracking systems on easy EMI options.