Priyanka verma
Established in 1727 by Maharaja Sawai Jai Singh II, Jaipur is one of the most beautiful and royal cities of Rajasthan. Famously known as the Pink City, it has a well-planned architecture and colonies. The city also boasts of international living standards, which is clearly apparent from the huge number of foreign visitors, who consider it as one of the most sought-after travel destinations in India. Besides being the cultural hub of Rajasthan, it also witnesses the presence of traditional and modern industries.
Jaipur is one of the largest exporters of Gold, Diamond and Stone Jewelery in Asia and has other general engineering and manufacturing units. The IT market in the city also accounts for its growing economy. The IT market has been good for the last two months, but according to Arvind Modi of Bits & Bytes, “The market usually see a slowdown during the festive season. As people like to invest more on home-related and lifestyle products, they don't want to spend money on IT products and accessories.” The market in Jaipur primarily deals in laptops, cabinets, networking products and accessories from major brands like HP, Dell, Sony and Compaq. “Besides other major brands, iBall's products, keypads, UPS, mouse, cabinets and other accessories are also in quite a good demand,” said Sunil Kumar Badya from Suruchi Computers.
On asking about the neighboring markets of Jaipur, Pradeep Patni of Superline Computers said, “The surrounding markets are Ajmer, Alwar, Jodhpur and Udaipur, which also contribute a fairly good chunk of IT business in Rajasthan.” The annual turnover of the market is around 250 to 300 crore. Corporate, education and hospitality sectors are the main business verticals.
The city also has a computer association, Rajasthan Computer Traders Association. According to Modi, “The association has been quite inactive for the last one-and-a-half year, but it may become active after the association elections.” Although partners, while dealing with vendors, come across various issues, like introduction of new schemes, deliverable issues, appointing new dealers, and distribution of products. They are hopeful that the elections will bring in the best for sorting out all their vendor-related concerns.