Intex Technologies has recently announced its tie-up with the Rajasthan Royals for the 5th season of Indian Premier League (IPL) as one of its Official Partners.
Intex has announced a fun contest for its Rajasthan customers, titled 'Intex ke sath Halla Bol'. Customers who buy Intex mobile phones or tablet will make themselves eligible for a lucky draw. Winners will get IPL tickets to the coveted matches to be played by Rajasthan Royal in Jaipur. The contest is valid from 20th April to 10th May 2012.
The association between Intex and the Rajasthan Royals was formed owing to similar values exhibited by both the partners such as - commitment, all round expertise, passion and other traits. As a part of this association, Intex will be using the Rajasthan Royal team logo and images of the players in its promotional activities.
Speaking on the association, Sanjay Kumar, GM - Mobile Business, Intex Technologies said, "With every season of IPL, the excitement and hype around the tournament reaches feverish heights. The 5th season of the IPL is creating an unmatched frenzy and Intex is all geared to be a part of this season by associating itself with one of the most passionate and dynamic IPL teams- The Rajasthan Royals. This association spells out our commitment to the Rajasthan market and presents to us newer avenues to engage with our loyal customers in the region. We would also like to take this opportunity to wish the Rajasthan Royals good luck for all their scheduled matches ahead."
On this partnership, Raghu Iyer, CEO, Rajasthan Royals said, "We are glad to be associated with a leading national brand like Intex Technologies and trust that this will be the beginning of a rewarding association for both organizations. Intex is a credible and respected brand. Rajasthan Royals is happy to partner with Intex in engaging with customers in Rajasthan and all over India."