IntraTech Computers becomes distributor for Micronet range of products

IntraTech Computers P Ltd has become the exclusive north India distributor for the complete range of Micronet networking products. These products include a plethora of products, right from LAN cards, hubs and switches, fiber switches, ISDN terminal adapter, print servers, patch panels, manageable switch, patch cords, converter, wireless, directional antenna and in near future it has a host of other products in pipeline. 

Sunil Aggarwal, MD, IntraTech Computers is very enthusiastic about his appointment as the exclusive distributor for this product. "Micronet has already built its image in India as a price efficient product and I just have to push forth its pros in Indian market." Talking about the strategy he has chiseled out for these products is-I just have to be honest about my product portfolio and keep profitable margins for my channel partners across the nation. He plans to create a push in the market after consolidating the channel partners in the market. "I have made sure that channel players will get at least five percent profit margins", added
Aggarwal.

Elaborating the plans for the future, Aggarwal said that he want to establish the brand from the ground levels. Right now, he is giving time to sink in to a concrete work path before he ropes in new channel members.

IntraTech used to deal with D-Link and Surecom networking products earlier and now will deal in Micronet products primarily. "We have completely discontinued the D-link products but Surecom products will remain in our product portfolio."

Aggarwal said that it has been nearly six years that they have been in the networking business and their experience will help build the Micronet product profile strongly in India.

Talking about the near future plans, he said that right now Micronet is able to have a monthly sales amounting to Rs 40 lakh per month in this region and in next six months he foresee his sales doubling up.

Shweta Khanna