Inflow to sell through SIs, resellers

"Vendors need to work simultaneously with the channel and the customer
for efficient delivery of solutions," -Byju Pillai

To address the growing need for organizations to manage information more
effectively, Bangalore-based Inflow Technologies is using effective techniques
available for locating, organizing, managing, retrieving, analyzing,
manipulating, protecting, and presenting information. Operating on what is
called a 'Technology-enabler' business model, Inflow is working to ensure
that integrated solutions are delivered to customers through leading system
integrators and resellers.

"The 'Technology Enabler' business model is an indirect model. A
technology enabler is actually an extension of the vendor and the link between
the customer and the distributor/reseller. He needs to work simultaneously with
the channel and the customer for efficient delivery of solutions," said
Byju Pillai, President and CEO, Inflow Technologies.

He added that over the last five to eight years, technologies pertaining to
networking, information security and storage have changed tremendously. They
have become more complex and require technically well-trained manpower to handle
them. Business models therefore have to change suitably to ensure that
technology reaches out to the customers effectively.

With customers today adapting to technology changes very rapidly, channel
partners need to buck up and be ready to answer all kinds of customer queries.
In order to help them do that, Inflow has been providing its partners (system
integrators) with relevant training courses so that they get the most out of
their integration efforts. Expressing the need for a unified threat management
system to become operational, Byju indicated that security and storage is a huge
market and a growing one at that.

Inflow Technologies currently has all India presence with corporate office in
Bangalore, regional offices at Delhi, Mumbai, Chennai and Hyderabad with billing
locations at Ahmedabad and Singapore. The company plans to open three more
regional offices in India.

DQW News Bureau

Bangalore