Advertisment launches 'Intelligent Messenger'

DQW Bureau
New Update

Advertisment, a STAR company, has launched its messenger -Indya Messenger. The messenger includes features like mini web, find a like minded friend, chat with people surfing on the same site, what's hot meter, moods and intentions.

One of the key features of the messenger is its interoperability which allows friends using other sites like yahoo to be seen in their friends list. The messenger has a colorful graphic representation of the on-site users and includes a Portable Id, which allows users to log on from anywhere without downloading the messenger.

Arun Katiyar, Executive Vice President, Content & Services,, said, "Messenger market is not a saturated segment, but it has now matured and users want more than just text messaging." This is where our 'Intelligent Messenger' comes in and we are confident it will be a compelling experience for our users" he added.

The company's focus is to position itself as a communications, entertainment and transaction house and is working towards offering more value added services to its users. in association with Spice in Karnataka will soon offer SMS cricket commentary for Spice users. The company is in the process of finalizing tie-ups to offer news and financial services information as