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HP Compaq sales dip in Vadodra

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DQW Bureau
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While Vadodra and Gujarat gear up to celebrate Navratras, it seems that that

the channel partners are not pleased with the HP Compaq laptop sales in Vadodra.

“Due to the lack of advertisements and promotions, HP Compaq laptop sales have

gone down considerably in the local region resulting in a bad market growth.

Being an exclusive HP partner for the past 12 years, the decrease in the number

of sales of the HP Compaq laptops is disturbing for me. There have been no

advertisements in the local newspapers, no hoardings, brochures which could have

made people aware of the HP Compaq products,” said Ashish Parmar, Prop­rietor,

Aashnik, Vadodra.

With most of the sales happening during the festive season in Vadodra, it

seems that HP Compaq sales will be reeling under a major drop this year.

According to the channel partners in Vadodra, HP has not shown much interest in

the marketing activities which has led to the drastic change in the sales

figures.

Talking about the same topic, Manish Shroff, Proprietor, Shroff IT, Gujarat,

said, “We will be losing our customers for HP Compaq laptops and unlike previous

year, HP has not delivered a decent business in the local regions of Gujarat. It

also depends upon the pricing factor, some people buy HP products from Ahmedabad

which they buy at a cheaper price considering the price is really high if one

buys from Vadodra.”

Considering the fact that HP showed growth in the beginning of the FY'

2008-09, the drop in sales is certainly affecting the channel partners in a huge

manner. Inspite of regular complaints from the channel partners they claim that

there has been no stern action from HP.

Regional representative of HP Compaq products, Gujarat for his view on the

issue, he refused to comment.

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