BPL Mobile and MSN India along with Mobile 365 (newly merged
Mobileway-Inpho-Match) have further extended their relationship in Asia by
forging a strategic mobile alliance. With this, over 2.4 million BPL Mobile
subscribers across Mumbai, Maharashtra, Goa, Kerala, Tamil Nadu and Pondicherry
will be able to access their Hotmail e-mails and chat with their MSN buddies on
SMS anywhere, anytime.
Called Mobile-mail, BPL Mobile subscribers will be able to access their MSN
Hotmail accounts wirefree via two-way short message service (SMS).
According to the press note, users of MSN Hotmail will have the option to
receive email sent to their MSN Hotmail accounts by SMS on their mobile phones -
whenever and wherever they are. They will also be able to reply to those email
messages directly to the sender's inbox via SMS, as well as perform other
common tasks directly from their phone.
BPL Mobile subscribers will also be able to send and receive messages using
MSN Messen-ger via a mobile phone. The MSN Messenger over SMS service is a form
of two-way SMS that enables users and their MSN Messenger buddies to keep in
touch with each other via a PC and any mobile phone that supports the SMS
technology.
Commenting on the occa-sion, Krishna Angara, Executive VP, Business
operations, BPL Mobile Krishna Angara said, "From now on, BPL Mobile
subscribers can use their mobile phones to access their personal email accounts
and connect with their online buddies anytime, anyplace, and while being
wirefree."
Rohit Dadwal, Head, CSMP, MSN South Asia said, "The allia-nce with BPL
Mobile and Mob-ile 365 extends our capability to offer mobile carriers the cap-acity
to provide their consu-mers with access to MSN".
CyberMedia News
New Delhi