In its bid to make inroads into the large SOHO market segment for its flagship product - PC Shadow, Hyderabad based Global Quest is looking forward to having technology tie-ups with a number of Indian PC manufacturers. "We are engaged in talks with Indian PC manufacturers like Cerebra and Zenith computers. The idea is to bundle our data recovery management software - PC Shadow into the systems manufactured by these companies, this will give us a boost as far as marketing efforts are concerned," said, Ramesh Kenche, CEO, Global Quest Group.
The deals are likely to be finalized within one month's time. For the marketing of the product, the company is counting on its set of channel partners. "We have a team of 11 channel partners within the State of AP and two of them are premium business partners one each at Vizag and Vijaywada. We want to consolidate our position on the national front and tying up with PC manufacturers will provide that needed exposure into the broad markets," he explained.
As of now the company has sold more than 1000 units of PC Shadow Software in and around the Hyderabad region. It already has a tie-up with Bangalore based Link Systems for providing the software inside their systems and is looking forward to opening its office at Bangalore as well. "Bangalore is an ideal place for us and it would provide an ideal platform to us. We are going to open our office in Bangalore within a period of three months time. Once we have our base in Bangalore we would be selling more than 2000 units of the software on a per month basis," he added.
Priced at Rs 2,999, PC Shadow is a software, which protects the hard disk from crashing and provides a backup for all the data including the operating system files contained within the hard disk. The software was formally launched in the month of April and since then, it has revived a good response from the user as well as the government sector. The company is providing the same software to the state government for its internal use as well as for its much-touted e-seva initiative.
"As we plan to integrate our software with the PC manufacturers we are also planing to increase our marketing work force. As of now we have 15 people working with us, and this would be increased to more than 25 within three months time," Kenche informed.
Zia Askari
(CNS)