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Fujifilm India launches Indian Photography League

Selected photographs will be awarded and will also be a part of the prestigious annual calendar of the company which will be launched by the photography giant by end of 2013

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DQW Bureau
New Update

Fujifilm India launches a unique social media campaign called Indian Photography League. It is aimed at photography enthusiasts to contribute their photographs on the monthly themes. The themes have been kept to capture the essence of India in its entirety and are based on places, seasons, festivals, sports and food. The selected photographs will be awarded and will also be a part of the prestigious annual calendar of the company which will be launched by the photography giant by end of 2013.

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All the themes can be accessed on our Fujifilm India Facebook page- https://www.facebook.com/fujifilmindia

According to Sriwant Wariz, national marketing head, "Promoting Photography as a talent and engaging with amateurs is the aim of Fujifilm Indian Social Media. Therefore, along with our agency we have coined this activity for the entire year. We have been fortunate to witness Mahakumbh this year which is one stop destination for photographers. Therefore the month of February has been kept for pictures around Mahakumbh. We look forward for promoting the budding talent through digital medium."

Ranjoy Dey, COO, Ignitee Digital said that he is delighted to initiate this campaign with the sole objective of promoting amateur photographers in India. "Our insight says that growing popularity of easy-to-use high-end cameras have encouraged a lot of photography enthusiasts to explore this as a hobby. Some of these amateur photographers are really good but aren't getting an opportunity to showcase their talent to the world. This campaign is a platform for all of them to promote their skill and get recognition from none other than a domain expert like Fujifilm itself," Dey added.

The league is annual integrated social media and digital campaign which is being promoted with contests and engagement activities on a monthly basis across all major social media platforms like Facebook, Twitter, Pinterest etc. The Facebook page is currently having more than 1.4 lakh fans and twitter has more than 600 active followers.

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