Emerson Network Power has announced the launch of the "Rainbow Dazzle" program for its channel partners in India. Emerson has unveiled this unique program to incentivize partners, thus enhancing demand for its uninterruptible power supply (UPS) (up to 20kVA), data center infrastructure management (DCIM), and rack data unit (RDU) range of products.
The company has partnered with PAYBACK - India's largest multi-brand loyalty programme, empowering its Network Solution Partners (NSPs) and Value Added Resellers (VARs) with the opportunity to select their rewards from over 50 PAYBACK partner brands. The "Rainbow Dazzle" programme is valid for a period of three months starting July 1, 2014 to September 30, 2014.
Ankesh Kumar, director, Channel Products and Marketing, Emerson Network Power in India, said, "Emerson is keen on enhancing its business as well as incentivizing partners who can help us capitalize on the market opportunity for UPS, DCIM and RDU range of products. With slabs starting from INR50,000, we are confident that the Rainbow Dazzle programme will help us attract more partners from tier-II and tier-III cities in India. Channel partners can decide on various slabs to redeem their points and gain a superior programme experience through the dedicated call centre and online gift redemption services of PAYBACK."
The program will be valid for purchases made from Emerson's national distributors, Ingram Micro and neoteric infomatique ltd, with the payout slab being calculated on the total sales amount at the end of the programme period.