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Digi-Link kick starts 66-city roadshow

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DQW Bureau
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Digi-Link, the structured cabling brand from D-Link India, has rolled out

'Digi-Link-Be ready for the future today', a series of roadshows focused on

training Digi-Link's corporate customers, Empower System Integrators (EVSI) and

Empower Value-Added Resellers (EVAR). The roadshow comprising of 128 seminar and

training workshops, took off from Kota, Rajasthan and will cover 66 a, b and

C-class cities across the country. It focuses on emerging technologies in

structured cabling like 10G and IPLMS solutions.

Anand C Mehta, Associate VP-Marketing, D-Link India said, “In this age of

fast changing technology, one has to stay informed about the latest

technological develop­ments and trends, this is of utmost importance to business

partners who play a major role in advising the end-customer on the best

technological solution to opt for. Digi-Link has trained its energies on helping

its partners and customers choose the right type of technology today, so that

they are ready for the future. These roadshows have been specifically designed

to serve this objective.”

Shrikant Telharker, Regional Technical

Manager, D-Link India giving a presentation

To explain the underlying theme of the roadshows he added, “Be ready for the

future today-it is our moto for SCS. It's the underlying philosophy that one

must keep in mind for all structured cabling deployments. Normally, active

networking products like switching have a product lifetime of about three to

five years, primarily because of changes in technology and prevailing standards.

One would normally upgrade the server room infra­structure every three years, on

the other hand, the backbone cabling and the horizontal cables that run up to

the workstations remain unchanged normally for a minimum of seven years, an

average of 11 years and at times even for 15 years. This is why Digi-Link offers

a warranty that extends up to 20 years. Keeping this in mind, it is easy to

figure out that structured cabling installed today needs to last at least two

iterations of active networking technology and hence, we must be ready for the

future technology today.”

Debraj Dam, Associate VP-SCS, D-Link India said, “These kinds of seminars

form an ideal platform for having a one to one interaction with the customers,

SIs and resellers. It also goes a long way to address their issues and concerns

and thus, forge a stronger vendor-business partner relationship.”

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