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Cisco India, a separate entity

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DQW Bureau
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Networking major Cisco, which has had a dream run in the Indian market, hived

off its Indian region, giving it a separate geography status in February 2006.

Though this is the company's internal decision, it shows the growing import-ance

that the company accords to the Indian market.

Speaking to CyberMedia News on the sidelines of its first ITS meet, Rangu

Salgame, President, India and SAARC, Cisco Systems said that the decision

demonstrates that the company has logged the potential of India. “This would

mean that India is a valuable and strategic market and would get more attention

and investment.”

The specific geography status was previously accorded to another high growth

market-China. With Cisco India clocking Rs 2,703 crore in 2005 and YoY growth

rate of over 40 percent, the move was bound to happen sooner or later. Salgame

said that the business verticalization strategy Cisco India had under-taken in

2004 would continue. Cisco has business units for key verticals-enterprise, ITS,

telecom, government and consumer.

He was confident that VoIP adoption in India would spark off with the

government approving the logical partit-ioning of single integrated

infrastructure for Public Switched Telephone Networks (PSTN) and Voice over

Internet Protocol (VoIP).

DQW News Bureau New Delhi, June 1

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