Keeping in line with the IT retail stores coming up with festive offers to
attract the buyers, Jaipur-based Chandra Group has launched a Lakshmi Bonanza
scheme in its 15,000 sq ft multi-branded retail outlet, 'Ganesham' in Jaipur,
offering a complete technology experience to its buyers.
According to the scheme, anyone who purchases products worth more than Rs
2,000 would have to touch the feet of the Goddess Lakshmi image that is being
displayed on the Sharp projector screen. Then the buyers are given the gifts
like gold coins, umbrellas and watches etc. The scheme, which started from
Navratra, is valid up to Nov 3, 2005.
'Ganesham' has also launched a lucky draw scheme for the buyers that
could win them a dream house. Amit Dhoka, Director, Chandra Group said,
"Whoever makes purchases of more than Rs 7,000 from our outlet would be
given a coupon. In January, the winner chosen through a lucky draw would get a
flat. Last year we gave a Santro car. The date of the draw is not yet
decided,"
Chandra group has 15 retail stores spread across Rajasthan and two 'Ganesham'
retail outlets in Jaipur. All the outlets are multi-branded.
Also in the pipeline is the tie up with Gold Soux. "We are planning to
open a 'Ganesham' store in the Gold Soux new venture of Wedding Soux in
Delhi."
Nishat Paiker
Jaipur