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Canon to offer total printing solutions through SIs

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DQW Bureau
New Update



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Inline with its theme for the year-growth, Canon has launched two new
sub-division-Government Business and System Integration (SI). One of the major
trends is document management space is that of opting for a complete printing
solution from a single vendor. Seeing the huge revenue in printing solutions,
Canon has decided to explore the opportunities here. Though the vendor does not
have server space or a PC, it is going ahead and venturing in this space with
the help of its SI sub-division. Speaking about the initiative, VP Sajeevan,
Asst Director-Consumer Systems Products (CSP), Canon India said, "The SI channel
contributes as much as 25 percent to the IT industry and hence, as a part of the
strategy for CSP, a SI division has been created to grow the SI business for
Canon. For the printer business, we felt that there is a huge segment which is
relatively untapped and that is the government tenders, turnkey projects, IT
Infrastructure, etc. Our key partners will provide the required end-to-end
solution or SI to our customers."

As e-governance projects and the BFSI sector are increasingly adopting
document management solutions, Canon will be working with its SIs to make paper
a part of the electronic workflow in the organization. The vendor has created
the new sub-division to address this burgeoning market. Through the Government
Business sub-division, Canon is looking at doing a business of Rs 100 crore this
year and has selected three states, which include Tamil Nadu and Maharashtra,
for this initiative. Speaking about the division, Alok Bharadwaj, Senior VP,
Canon India shared that the government sector is one which is never impacted by
a slowdown, hence the decision to focus on it. Sharing details about the
partners Canon is looking to sign up, Sajeevan said, "As a part of the company's
strong focus on distribution and channel network Canon currently has nine
national SIs and is planning to have 22 regional SIs by the end of the year. To
pursue its retail strategy, Canon has already initiated 140 IT imaging zones,
the multi-brand retail outlets for printers. Canon's presence in printer
retailing is conducted through 320 IT Imaging Zones across the country and 3,000
IT resellers."

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