Buffalo enhances its retail presence in India

Buffalo, a global provider of
networking, storage and multimedia and memory solutions, has opened
its first retail brand store on February 2, 2011 at 104, Meghdoot
Building, Nehru Place, New Delhi, which is considered as an IT hub in
the city.

This is Buffalo's most comprehensive
and innovative store that features the entire range of the Buffalo
Products that have been launched in India till yet. Setup with an
intention to provide unique level of service, the store offers
complete range of NAS and networking products and provides an
opportunity to its customers to check and get hands on the product
before owing one. With the launch of Buffalo exclusive store, Buffalo
Technology offers customers the touch and feel for their branded
products within a unique shopping experience.

Buffalo's award-winning storage
product line has been versatile and is being used globally. Also, its
wireless networking product line provides an affordable,
high-performance series of wireless LAN products that offers a
complete wireless LAN solution to its end users. With an aim to
enhance its retail presence in the state, Buffalo is currently
developing peripheral devices for the digital home market, which will
act as a bridge between computers and televisions.

“The exclusive Buffalo store is a
step towards enhancing the overall purchase experience for our
consumers in India. We have hastily increased our presence in the
Indian consumer market with our product range and by expanding our
reach. As the digital home market expands, we expect markets for
wireless LAN and network-attached HDDs to expand in concordance,”
commented Susumu Kobayashi, Country Head, Buffalo (India).