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Avaya brings in the Flare Experience

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DQW Bureau
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face="Times New Roman, serif"> href="http://www.ciol.com/News/News/News-Reports/Avaya-launches-NGCC-solution-globally/139083/0/">Avaya
has announced a new portfolio of real-time enterprise video
collaboration products and services that focus on the end-user
experience. These innovative, fit-for purpose solutions are
highlighted by the 'Avaya Flare Experience', a groundbreaking,
next-generation user experience that delivers unique collaboration
capabilities across video, voice and text. In
addition to the Flare Experience, the company has also announced a
broad range of solutions for video-enabled collaboration, including
face="Times New Roman, serif"> style="font-weight: normal;">Avaya
Desktop Video Device, Avaya Aura Collaboration Server, Avaya
Videoconferencing Solutions, Avaya one-X Communicator 6.0; and
additional professional and managed services for video collaboration.

face="Times New Roman, serif">Speaking
on this occasion,
face="Times New Roman, serif">David
Downing, VP and General Manager-Unified Communications and
Collaboration, Avaya, “
face="Times New Roman, serif">With
the Flare Experience, for the first time, we are truly bringing the
unified communication experience. The Avaya Flare Experience
class="western"> style="font-weight: normal;">breaks
down the barriers between today's communications and collaboration
tools
size="3">.
The
size="3">Flare
Experience offers a distinctive user interface for quick, easy access
to desktop voice and video, social media, presence and instant
messaging, audio/video/Web conferencing, a mash-up of multiple
directories, context history and more.” The
Flare Experience provides an intuitive touch and swipe user interface
from which employees of an organization can communicate in any mode
or channel, check messages, schedule meetings and appointments,
receive alerts or reminders; drag-and-drop voice and video calling
and conferencing, with the ability separate from a call for sidebar
interactions via voice, e-mail or IM, and subsequently rejoin the
conference without interrupting the call in progress; and the ability
to download productivity and business applications like Android-based
tools.

face="Times New Roman, serif">Besides,
it can be used in any number of settings where collaboration across
varied teams and disparate locals is needed. For example, it can be
used by knowledge workers wherein this solution takes the delay out
of critical communications and leverages visual elements important in
negotiations, and in customer kiosk in retail or financial services —
in branch office settings connecting to specialists in other
locations. According
to Downing, the Flare Experience coupled with the desktop video
device provides high-definition, real-time video along with multiple
other forms of communications, personal organizing and completely
unique capabilities unlike anything available with Cisco's Cius or
the Apple iPad. Currently, high-definition desktop video endpoints
alone sell for well above the Avaya list price.”

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face="Times New Roman, serif">From
the go-to-market and technology direction standpoint, the launch of
Avaya Flare Experience clearly reinforces that new Avaya is not just
looking at enterprise telephony; in fact, we are looking at
collaboration in a fuller blown context that drives us to make much
more relevant to customers and partners in the collaboration space.
Flare is just the beginning and we, as a organization, are evolving
towards being more and more relevant to customers in collaboration
space,” added Bejoy Antony, Director-Channels and Strategic
Alliances, India and SAARC, Avaya. Meanwhile,
this launch of Flare Experience is very relevant to Avaya in terms of
closing in the business and bringing in the revenues. This new face
of the technology that the company has launched will make the stack
of Avaya much more compelling beyond telephony and appliances. Avaya
is already very strong in the unified communications space and this
recent launch has brought the company one step closer to its
customers.

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