ASUS showcases latest motherboard technology at Intel Channel Conference

DQW Bureau
New Update



partnered with Intel

to participate in the ICC event which was conducted across 12 cities

of the country between May 27—June 20, 2011. The cities included

Chandigarh, Coimbatore, Guwahati, Nagpur, Hyderabad, Ahmedabad,

Vishakhapatnam, Cochin, Lucknow, Indore, Jaipur and Pune. Partners

were given details on latest ASUS' innovations incorporated into

their motherboards like ROG Thunderbolt, ROG Connect with GPU

TweakIt, UEFI BIOS (EZ Mode) and Dual Intelligent Processors 2 with

DIGI+ VRM Digital Power Design.

The event aimed to educate

channel partners on the benefits of Intel's latest Sandy Bridge

Platform. ASUS displayed its latest ROG and TUF series motherboards

based on Intel chipsets and at major locations ASUS also had high-end

machines powered by ASUS' P8Z68-V PRO motherboard for

demonstration. With these machines ASUS demonstrated its exclusive

UEFI BIOS (EZ Mode) and LucidLogix Virtu's GPU Virtualization

technology which is supported on its Intel Z68 Express Chipset-based


“It is a very

encouraging step taken by Intel to impart the right product knowledge

to its channel partners so that they can sell more effectively and

ensure profitability. ASUS displayed its contemporary motherboards

and new innovations like UEFI BIOS (EZ Mode) and Dual Intelligent

Processors 2 with DIGI+ VRM Digital Power Design, which perfectly

match digital power signal requests from Sandy Bridge processors,"

said Vinay Shetty, country head, component business, ASUS (India), in

response to success of this event. "At least 1,500 partners

attended these conferences across 12 cities and the response was

overwhelming,” he further said.

ASUS primarily focused on

its latest Z68 motherboards like P8Z68 DELUXE, P8Z68-V PRO, P8Z68-V,

Maximus IV Extreme-Z and Maximus IV GENE-Z. They have numerous

powerful features that fully exploit the performance benefits of 2nd

Generation Intel Core Processors, packing more features and new

innovations onto the Z68 platform while maintaining unmitigated

performance and reliability. These include the universal

implementation of LucidLogix Virtu switchable graphics to harness the

capabilities of Intel Quick Sync Video for faster video transcoding

and the extreme performance of the latest NVIDIA and AMD graphics

cards, along with Intel Smart Response Technology to accelerate hard

drive performance and reduce energy consumption.

Other ASUS motherboards

that were exhibited were ROG Rampage III Black Edition, Rampage III

Extreme, Rampage III Gene, Sabertooth X58, Sabertooth P67, P8P67

Series, P8H67 Series and P8H61 Series. Around 1,500-1,600 partners

marked their presence in this event and appreciated this initiative

by Intel. The entire event got a very positive feedback from the

partners and they were also pleased with ASUS' latest Z68

motherboard range.