AMD goes full throttle with 64-bit drive at Nehru Place

In a bid to accelerate and create channel awareness for its
64-bit computing platform, AMD is initiating an exciting activity for channel
partners in Delhi. As a part of this activity, an AMD branded multi-terrain bike
is all set to take the rounds of Delhi’s Nehru Place locality and hand over
Point of Purchase infor-mation on AMD. Presently the drive is being held only in
Delhi, which will continue for a mo-nth, but there are plans to take to other
parts of the country too.

Rahul Singh, Marketing Manager, AMD Far East Limited (India),
said, "AMD is constantly on the look out for innovative ways to create
excitement in the channel customer commu-nities. The AMD branded multi-terrain
bike which sports AMD-64 product logos, promises to be a great crowd-puller and
boost brand awareness. Based on the response we receive for the AMD
Multi-Terrain Bike, we will look at extending this promotion to other
cities."

DQW News Bureau

New Delhi