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ADCTA alleges Dell misleading Indian consumers

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DQW Bureau
New Update





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The

recent

issuance of alert circular at the Mumbai airport dated January

6, 2012 on behalf of href="https://www.dqweek.com/dqw-exclusive-maharashtra-govt-upset-over-service-issues-with-dell">Dell

India to curb parallel importers, has

created a big chaos in the Delhi's IT market. Opposing the

Dell's

action and calling it unfair trade practice for misleading

Indian

consumers by misusing intellectual property rights (imported

goods)

enforcement rules, 2007, Delhi based All India Computer Traders

Association (ADCTA) held a meeting on February 22, 2012 with

Satyenda

Mathuria, joint commissioner of custom ( I&G), SN Ojha,

deputy

commissioner of custom, SP Balmiki, appraiser custom, who also

filed

a compliant to deputy commissioner of custom, intellectual

property

right cell against Dell India.

Four

members

of ADCTA apprised to the officers of custom department

present in the meeting about the cheating with Indian consumers

by

Dell India with the misuse of Intellectual Property Rights

(imported

goods) Enforcement Rules, 2007, and Illegal Alert Circular

issued by

SIIB (IPR Cell), ACC, Mumbai. The unfair trade practice by Dell

India

(Cartelization, against the customer's interest) and custom

department action are against the consumer benefit, and

mechanism to

control the prices.

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This

entire

episode came to the notice when office of the commissioner of

custom, Mumbai issued an alert circular (No

LRM/TARGET-55/2008-09)

with directions that all the consignments found to contain Dell

laptops or portable computers shipments, under import by

parallel

importers are subject to be suspended/hold for Dell's clearance.

Speaking

to

The DQ Week, Swarn Singh, joint secretary, ADCTA said,

“During the meet, the produced documents by the association were

up

to the satisfaction of the custom officers. Thereafter Mathuria,

joint commissioner of custom, assured that all shipments which

are

put on hold on account of alleged Infringement of Rights of Dell

India, will be released immediately without further delay. It

was

assured by custom officers that they will not let Dell India

allow

unfair trade practice on account of cartelization, which is

illegal.”

Secondly,

the

association members are also irked with the increased pricing of

laptops by 7%. Dell is charging much higher prices from

customers in

India than price available in open international market.

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Singh

pointed

out that, “The company increased the prices with the reason

that USD becomes stronger and hard disk price is increased in

international market. Whereas the ground realities were entirely

different as USD became soft and hard disk drive prices reduced

sharply in the internal market.”

The

association

called the entire episode as preplanned by Dell, so that

they can sell thier laptops to Indian customers at very high

price

because of their monopoly which was managed by Dell after

restricting

the import consignments of other importers by misusing

Intellectual

Property Rights (Imported Goods) Enforcement Rules, 2007.



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