Rediff.com offers faster content delivery with speedera

Speedera Networks Inc., a top tier global provider of content delivery services, has announced that Rediff.com India Ltd, an Indian Internet portal focusing on India and the global Indian community, has selected the company as its content delivery service provider.

Speedera's content delivery network delivers Rediff.com's web pages much faster, by routing content requests to the server closest to each user's location. Speedera's services have significantly improved Rediff.com's web site performance and reliability without requiring any capital expenditure or additional site infrastructure.

"With the global Indian community growing more diverse and more dispersed, a combination of an online-offline resource like Rediff.com allows consumers to remain connected for all their relevant communication, community and content needs with their friends and families around the world," said Venki Nishtala, senior executive vice president of Rediff.com. "Speedera has helped solve our online content delivery problem, allowing us to attract and retain customers while saving us considerable amounts of time and money."

"Speedera's services have enabled us to deliver improved, consistent performance while at the same time cutting back on our need to hire more IT staff and invest in additional web site infrastructure. This has saved us the expense of building an additional data center and deploying more servers, even though our site traffic has consistently increased since we started using Speedera's services," concluded

Nishtala.

Rediff.com is using several Speedera services-from web content delivery to global load balancing. The ability to use an integrated set of services, all of which use a common global delivery network and can be managed through a single browser-based interface, was a key reason for Rediff.com's selection of Speedera. Fast, easy implementation of the Speedera solution with no capital expenditure was also a key factor in the selection of the company's services.

(CNS)