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A natural advantage



Author: Pooja Sharma
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A natural advantage
Wednesday, September 03, 2008

India as a country is lagging in its power reforms. It is apparent from the fact that most industrial towns and enterprises irrespective of their size are facing long hours of power outages and power shortage on a regular basis. Given the scenario, turning to alternative resources and technology is the only solution that can help these enterprises meet their power requirements and deliver effectively. Alternative resources are available in the form of wind energy, hydroelectricity, and the most popular one-solar energy.

In fact, the last few
years have seen a remarkable growth when it comes to using alternative resources-based products. The industry size is estimated to be around $50 billion by 2010.This trend/technology will open up a host of business opportunities providing appropriate, cost effective and environment-friendly power conditioning solutions. Thus, partners can look forward to tying up with vendors and then further extending a gamut of products and solutions to their set of customers and earn handsome profits and margins.

Renewable energy
Renewable energy has been growing globally at a rate of about 25 percent per year. A worldwide rising demand for electricity, growing interest in environment-friendly technologies and increasing costs of non-renewable energies are, among others, reasons for this growth. So while solar energy-based products are increasingly being adopted, the next trend would be around wind energy-based products. While wind energy products can only be used in costal region, for using hydroelectricity-based products the enterprise has to be located near a river or dam. Hence, the above technology
has yet to gain popularity.

Players in India
In their bid to provide energy efficient and green products, almost all players in this space are carrying out a lot of research and development activities around renewable resources. While Luminous, Numeric and Delta are dabbling with solar energy-based products, having already installed solar energy-based products Su-Kam is looking forward to launching products around wind energy.

The past few years have seen a remarkable growth in use of alternative resources-based products. This industry size is estimated to be around $50 billion by 2010

Ramesh Gupta, GM, Luminous mentioned, “We intend to dabble with products that are made of solar energy and not wind or hydro electricity for the simple reason that the awareness around such products is yet still at a nascent stage. However, the industry is showing every sign that it will flourish further and as a power company we intend to capitalize on the trend.”

Luminous is currently offering solar modules and will be making an initial investment of $15 million in manufacturing such products which will be followed by an investment of $200-225 million for another five to six years. The company is also planning to set-up a plant in National Capital Region (NCR) by March next year, in order to manufacture solar-based products including solar panel, battery, charge controller and inverter.

Deepak Sharma, Country Business Head-India and SAARC, UPS Division, Delta said, “Through this initiative, Delta is targeting enterprises that require self-sufficiency for their operations or are willing to install the Photovoltaic System for their total energy requirement. We are targeting such enterprises that think 'green' and adopt environment-friendly practices as part of their corporate social responsibility (CSR) policy.”

Delta offers turnkey solutions for building integrated photovoltaics (BIPV) applications, which include the supply of BIPV modules and solar inverters. When BIPV glazing is used in place of heat reflective glass, total power consumption can be reduced by a factor of 10.

Su-Kam again is investing heavily in devising power conditioning solutions and products that offer complete power solutions. The company offers solutions around power conditioning units, solar cells, solar inverters etc. Su-Kam is also planning to dabble with wind energy products owing to its cost efficiency factor, but at the moment its focus is largely around manufacturing solar-based products. The company offers a number of products right from solar powered inverters to power conditioning units (200KW) and hybrid systems.

cost of investment
Vipul Gupta, Product head, Luminous elaborated, “The trend around using solar-based products is still at a nascent stage. In the first place the customers will have to make huge investments in order to enjoy the long term benefits that the products can extend. Besides, even the government will have to take a lot of steps in terms of extending subsidies so that solar products can be effectively used and more customers adopt them.”

He further mentioned that the initial cost of investment is very high, for example the cost of a solar inverter is twice the price of a conventional inverter used for power backup.

Trends in this space
While the penetration will come only when the government wakes up and realise its role in subsidizing the manufacturing and pricing of products and bringing in regulatory environment, advancement in technology will further boost the concept of buying solar- based products. Hence, as and when
the manufacturing processes become more advance and the cost of generating power comes down, solar energy will gain popularity. Su-Kam has already done several installations abroad including countries like Africa and Middle East.

In order to produce 1kw of solar energy one needs to have atleast 12-15sq ft area, hence the solution is more popular in enterprises based out of rural areas considering that there is no shortage of space.

POOJA SHARMA
poojas@cybermedia.co.in


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